Tag: SEO
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SEO Versus Quality Control: Where is the line between optimization and staying afloat?

In the Boston Globe article Confessions of a professional clickbait writer, Ben Kissam touches on some of the controversy surrounding the different approaches to driving traffic. “I’m not paid to write beautiful prose; I’m paid to grab eyeballs.” The article as a whole has a light, almost sarcastic tone. Kissam seems to both criticize the lack…
